Herbovital2

The popular Israeli reality show “24/7 LOVE LAB”, produced by Abbott Raif Meiri and broadcast by Channel 10, one of the leading TV networks of the country, has chosen D&D to furnish the bathrooms of the house, a splendid villa where the actors live together under the probing eye of 40 TV cameras.
With a share of 15.2% per episode, the format has been sold to the Fremantlemedia TV entertainment multinational company – which also produces the American Idol and X-Factor programs in the United States– and will soon be exported to France, Portugal and Holland. With a skillful product placement operation, conducted by the local distributor of the brand, Hezi Bank, the generously-sized bathrooms flaunt various D&D products.
To imbue the environments with an atmosphere of effervescent relaxation and to keep viewers glued to the screen, bright colours have been preferred and striking colour combinations: the traditional Queen and Draycott cast iron tubs are showcased in an original version with coloured vertical stripes.
The Premiere console, two Rose fine porcelain basins, the Silver Bloom and White Dafne mirrors with carved wood frame and last but not least the Daisy and Daisy 2 wall lamps complete the furnishings of the set. The D&D bathroom endows the villa with an avant-garde look, becoming the preferred space for private comfort and well-being.